Mountain Warehouse St Lukes: Store Guide, Hours & Discounts

Anyone who’s shopped for outdoor gear in Auckland knows the feeling: you want something that works without breaking the bank. That’s where Mountain Warehouse at Westfield St Lukes comes in — a budget-friendly alternative to the premium brands, tucked into Level 1 of the shopping centre at 80 St Lukes Road (Mountain Warehouse NZ store page). Here’s what you need to know before your next visit — from store hours and sizing advice to unlocking that 10% discount with the GIMME10 code.

Store location: Westfield St Lukes, S213, 80 St Lukes Road, Auckland 1346 · Opening hours: Monday–Saturday 9:00 AM – 6:00 PM (Thursday until 9:00 PM), Sunday 10:00 AM – 6:00 PM · Contact number: +64 9 218 5546 · Brand ownership: Founder Mark Neale, UK-based private company · Price positioning: Budget outdoor gear, often 30–50% below premium competitors

Six facts that define the store, from its UK roots to current pricing:

Is Mountain Warehouse a budget brand?

Yes, it’s positioned as a budget outdoor brand — and the numbers back that up.

What makes Mountain Warehouse affordable

• Direct sourcing from factories, cutting out middlemen
• Minimal marketing spend keeps overhead low
• No-frills store layouts reduce operational costs

The brand’s own page states: “Quality outdoor clothing and equipment at low prices since 1997.”

How Mountain Warehouse compares to premium brands

Price points are typically 30-50% lower than competitors like The North Face or Patagonia. According to a company profile on RocketReach (business data platform), Mountain Warehouse operates 400+ stores worldwide and is the largest outdoor retailer in the UK. For Auckland shoppers, that scale translates into consistent low prices.

The pattern: The cheapness is strategic — direct supply chain and lean operations allow the brand to undercut premium rivals while maintaining functional quality.

For Auckland shoppers on a budget, the value proposition is clear: you get functional gear without paying for brand prestige.

Who is Mountain Warehouse owned by?

The company is privately owned by its founder, Mark Neale, who started the business in the UK in 1997.

Founder Mark Neale

Mark Neale founded Mountain Warehouse in 1997 from a single store in the UK. The company remains private and independent, not part of a large publicly traded group.

Private company structure

This structure means decisions can be made quickly, without shareholder pressure — one reason the brand can keep prices low. Unlike public competitors, it doesn’t need to chase quarterly margins.

The implication: Being private gives Mountain Warehouse the freedom to prioritize value over profit margins, a direct benefit for budget-conscious buyers.

Why is Mountain Warehouse so cheap?

The low prices are a result of three deliberate business choices.

Direct sourcing and vertical integration

• Buys directly from factories, bypassing distributors
• Controls its own supply chain from design to shelf

Limited advertising spend

The company runs few large-scale ad campaigns. Instead, it relies on store locations and word of mouth.

Simple store design and low overhead

Stores like the St Lukes outlet use functional fixtures and minimal decor, reducing fit-out and maintenance costs.

The trade-off: You won’t get a glossy retail experience, but you get gear that works for a fraction of the price.

Are Mountain Warehouse sizes small?

Many customers report that Mountain Warehouse sizes run small compared to standard UK sizing. Checking the size guide before purchase is recommended.

Size guide for jackets and tops

The brand’s size guide is available on its website. For jackets, chest measurements are the key metric. Customers often note that a size M fits more like an S in other brands (Trustpilot reviews (aggregated user feedback)).

Customer feedback on fit

• Many online reviews mention ordering one size up for a comfortable fit
• Waterproof jackets tend to be the tightest-fitting category

Tips for size selection when layering

If you plan to layer a fleece under a waterproof jacket, go up a size. The extra room ensures breathability and freedom of movement.

Why this matters: Sizing up costs nothing extra at the register but makes the difference between a jacket that works and one that restricts.

For most buyers, the sizing quirk is a minor adjustment rather than a dealbreaker.

Does Mountain Warehouse do discounts?

Yes, and there are several ways to save at the St Lukes store and online.

What is the GIMME10 code

The code GIMME10 gives 10% off your first online purchase when you sign up for the newsletter. This code works on full-priced items and can be combined with clearance deals.

Other discount strategies and sales events

• Clearance items up to 50% off
• Free delivery over NZD 120
• 60-day hassle-free returns policy

To use the GIMME10 code online:

1. Browse products on the Mountain Warehouse NZ website and add items to your cart
2. Proceed to checkout and enter the code GIMME10 in the discount field
3. Confirm the 10% discount is applied before completing payment

The St Lukes store also occasionally runs in-store promotions, such as the 10% opening weekend offer in July 2022.

What is the best waterproof jacket in the UK?

While the brand is UK-based, the waterproof jacket range is also a top seller in New Zealand.

Mountain Warehouse waterproof jacket range

• MW Waterproof 3000 jacket (best seller)
• Waterproof 5000 series for heavier rain
• Packable waterproofs for travel

Key features to look for

• Hydrostatic head rating (3000mm to 5000mm)
• Taped seams
• Adjustable hoods

Customer reviews and durability

Waterproof jackets average 4.2 out of 5 stars on Trustpilot. Durability is rated as good for the price, though heavy users may need to replace after two seasons.

The takeaway: For the price of a single premium shell, you can buy two Mountain Warehouse jackets — one for hiking, one for everyday wear.

Mountain Warehouse St Lukes – location and contact

Mountain Warehouse St Lukes address

S213, Westfield St Lukes, 80 St Lukes Road, Auckland 1346. Enter via the Level 1 car park on Morningside Drive.

Mountain Warehouse St Lukes opening hours

• Monday–Wednesday: 9:00 AM – 6:00 PM
• Thursday: 9:00 AM – 9:00 PM
• Friday–Saturday: 9:00 AM – 6:00 PM
• Sunday: 10:00 AM – 6:00 PM

Hours are sourced from the Mountain Warehouse NZ St Lukes store page and confirmed on the Westfield New Zealand directory.

Mountain Warehouse St Lukes contact number

Phone: +64 9 218 5546.

Mountain Warehouse St Lukes online shopping

Full online shopping is available at mountainwarehouse.com/nz, with click and collect to the St Lukes store. Free delivery over NZD 120.

Mountain Warehouse St Lukes reviews

The store itself receives good local word-of-mouth, with the brand’s waterproof jackets averaging 4.2/5 on Trustpilot.

The pattern: Official data from the brand and shopping centre aligns perfectly, so you can rely on the hours and contact details above.

“We’ve been offering quality outdoor clothing and equipment at low prices since 1997.”

— Mountain Warehouse statement via Westfield New Zealand directory

“Enter the Level 1 car park via Morningside Drive to reach Mountain Warehouse.”

— Directions on Westfield New Zealand directory

For Auckland shoppers looking for affordable outdoor gear, the choice is clear: visit Mountain Warehouse St Lukes for value, but expect to size up and check the clearance rack for the best deals. If you prioritise technical features and brand prestige, you’ll pay triple elsewhere. For most Kiwis heading out on a weekend tramp, this store delivers everything you need without the premium price tag.

For a full list of stores and services at the centre, check out the Westfield St Lukes directory for everything from fashion to dining options.

Frequently asked questions